E-commerce · Calculator
AOV Calculator — Average Order Value
AOV is the average amount a customer spends in one order on your store. It tells you whether your customers buy one small item or fill their cart.
The formula
AOV = Total Revenue ÷ Number of OrdersCalculate it live
Live calculator — plug in your numbers
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AOV (₹)
What it means for your business
Raising AOV means more revenue without paying for more traffic. Strategies: bundles, free-shipping thresholds, cross-sells and upsells, volume discounts.
Machine-readable markdown
Copy this block into any AI assistant, spreadsheet, or automation — it is the canonical definition of this term.
# AOV — Average Order Value
**Category:** E-commerce
**Slug:** /glossary/aov/
## Definition (easy to understand)
AOV is the average amount a customer spends in one order on your store. It tells you whether your customers buy one small item or fill their cart.
## Formula
“`
AOV = Total Revenue ÷ Number of Orders
“`
## What it means for your business
Raising AOV means more revenue without paying for more traffic. Strategies: bundles, free-shipping thresholds, cross-sells and upsells, volume discounts.
## Source
Socialee eCommerce Glossary — https://ecommerce.socialee.in/glossary/