CRO Impact Simulator
Move the sliders and watch the KPIs update live. Directional estimates based on standard marketing formulas and realistic Indian D2C benchmarks — not guarantees.
Honest note: these projections are directional. They help you compare scenarios and build a business case before you spend — they do not promise results.
Common questions
What does CRO mean for revenue?
Conversion rate is the multiplier on all your traffic. Raise it and every channel — paid, organic, email — pays more without more spend.
Is 2% to 3% realistic?
Doubling CVR via systematic CRO (page tests, clear offers, checkout fixes) is achievable over months for many stores; this simulator shows what it’s worth.
Start with CRO or more ads?
If traffic converts poorly, fixing CRO first compounds every rupee of later ad spend. The simulator quantifies that decision.
Go deeper
Make The Math Real
Get an honest audit of your funnel, unit economics and ad accounts — one conversation, no jargon.