Full-Funnel Growth Simulator
Move the sliders and watch the KPIs update live. Directional estimates based on standard marketing formulas and realistic Indian D2C benchmarks — not guarantees.
Honest note: these projections are directional. They help you compare scenarios and build a business case before you spend — they do not promise results.
Common questions
What is a full-funnel model?
It connects acquisition volume to retention: how much revenue a cohort produces across repeat-purchase cycles, not just the first order.
Why does LTV matter here?
Because a brand that retains converts acquisition into compounding revenue. This simulator shows why CAC only makes sense next to LTV.
Best use?
A planning exercise for a scale decision: does the funnel’s LTV justify the CAC and ad spend you’re planning?
Go deeper
Make The Math Real
Get an honest audit of your funnel, unit economics and ad accounts — one conversation, no jargon.